April 28, 2008 – 10:12 am
We’re pleased to serve as a consultant to this 65+ store chain that is an icon in Michigan and neighboring states. This is much to do here to keep this massive campaign up-to-date and fresh, but the Ottaway web managers stay ahead of the task and ABC is well served…
April 28, 2008 – 10:11 am
This “smaller” hospital is achieving lots of firsts in the Metro Detroit area. Its lists of specialties and achievements make it a natural for SEM matches. After a lengthly period of strategic planning and research this site is up and ready to dominate in areas where other hospitals are advertising aggressively. Our campaign is already achieving positive results. Tell the client’s story via AdWords and the…
April 28, 2008 – 10:08 am
This huge Ford and Mazda dealer wanted to stimulate sales via the Internet. After several brainstorming sessions we collaborated on indivual stategies for both stores. Traffic is way up and sales are following. Ecommerce has been especially heavy for some the Mazda offerings. We believe that attention to the detail is most important for successfully SEM campaigns. “One size fits all” simply does not work…

Here is an example of a project that we took over from another shop that had the basics in place but momentum had been lost. The client took great pains to describe the look and feel that they wanted to convey to the visitor, and we took it from there. Not only…