Our tongue in cheek blog title is true, but it’s not meant to imply that Google is purposely misleading you. The fact is, when you search from your computer or phone on Google, your search results are “altered” by Google to make your search more relevant to your needs in their estimation. So this means looking at a Google search results page on your personal device has been personalized for you.
It is therefore important to take the Google personalization out of your search if you are attempting to accurately determine how your website is ranking compared to your competition. We have done this for you with a new tool on OttawayDigital.com. Just click on the “Unbiased Search” tab at the top of the page in the Main Menu and follow the directions. Presto. Accurate rankings that you can believe a customer might see when they are searching for your business.
View Ottaway Digital’s Unbiased/Neutral Search Results Tool now.
The author, Bob Ottaway, is President and Founder of Ottaway Digital. Established in 1999, it has been a pioneer in SEO, digital advertising & social media since 2006.