Where have all your sales gone? To Google.

“I need help with my marketing.  My sales are down.”  We hear it often.  Upon discovery and analysis we find that many businesses simply don’t want to face the truth:  TV is not working.  Radio is not working.  Newspaper is really not working.  Yet, many businesses continue to advertise on, and in, these “interruption-based” mediums.  …

Mobile Websites: Discover The Lost Revenue!

E-Commerce sales have been solid this Holiday season, with IBM Benchmark, a consulting unit of IBM, stating that online sales have accounted for 15% of total holiday sales. The big surprise: Only 8.9% of the sales were made using mobile web devices. With iPad, tablet and smart phones selling at record numbers, how can this …