Be Audacious.
LinkedIn Marketing Tips LinkedIn is one of the top social media platforms for lead generation according to Hootsuite, so it’s important for marketers to consider LinkedIn as part of their social media marketing strategy. LinkedIn marketing, however, is not the right fit for every business. If the customers of your product or service are business …
New media is changing the landscape of online marketing. Video holds increasing influence over content marketing and the attention of prospects on the web. If you let new media marketing strategies leave your business behind, it gets more complicated to play catch up. A decisive plan for your marketing will help you get a leg-up …
Even as little as five years ago, the most influential online voices were writing on blogs and news websites. Now those same voices can be heard on podcasts and seen on YouTube channels, Facebook videos, Netflix series, Instagram stories and a multitude of apps. The bottom line? If you can’t deliver your content to viewers …
MORE THAN 50% OF ALL SEARCHES BEGIN ON AMAZON WHEN SOMEONE IS IN THE MARKET TO PURCHASE. That’s right. Not Google. Not Bing. Not Yahoo, but Amazon.com. What does this mean for your company? Not much for many of you. But if you’re selling on Amazon, you’ll want to make sure your ads are at …
Why Explainer Video Marketing Is The Best New Content Strategy We love numbers. Did you know pages that use explainer video are 53 times more likely to end up on page one of Google? Today’s video blog discusses why you should use explainer videos in your marketing and gives you three tips for explainer video …
SEO Trends For 2018 Some businesses are content to build a website and forget about it. That’s not a smart practice, and don’t expect to make money if that is your strategy. The odds are stacked against you. It’s a new year, and the perfect time for a new philosophy: Put the website first. Sound …
Search Engine Optimization, SEO for short, has been a term thrown around for about 10 years now. As an entrepreneur, you may have heard of SEO and considered whether it’s worth the time and money. You might be wondering how including SEO services for your business will be beneficial. In a world where 94% of …
“Thin content and low quality content” led Google to change its algorithms at least 13 times last year; it is estimated by SEO professionals. This is according to an article in DemandSphere forwarded to me by Roger Wise at Stevens Worldwide Van Lines… a long-time client. Our own research confirms these changes that are well …
In 2018, video is expected to make up over 75% of all internet traffic worldwide. How’s that for a big deal? If a clear majority of content consumed online will be video, wouldn’t you want to get in on the ground floor? Explainer video marketing benefits greatly outweigh the advantages of traditional content. From explainer …
ENGAGEMENT. If you are finding that your sales leads are drying up or the quality could be better, consider using a Chatbot on Messenger. Why? Can automate replies. Makes providing information easier for the prospect. Improves accuracy giving you a higher quality lead. Another reason why we are deploying Chatbots for our clients is that …